Mc Donald’s Advertising

Vintage Mc Donalds advertising from 1960’s. In 1962 Mc Donalds started a “Look for the Golden Arches” campaign and replaced their previous hamburger man symbol called “Speedee”. The shift boosted sales drastically and I guess that all of us agree that it was a brilliant advertising campaign that has become a trademark for Mc Donalds. In the commercial as well as the printed advertisments from the 1960’s you’ll distinguish the incorporation of the Golden Arch campaign.