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Advertising Agency: Campbell-Ewald, LA, USA

'Kaiser Permanente Thrive' - Get daily recipes to promote healthy eating habits, info on kids' health conditions.

Creative Director: Mark Simon, Mike Conboy / Art Director: Chip Kettering / Copywriter: John Dolab / Illustrator: Sugar Digital / Photographer: Stock

(Source: http)

Filed under advertising creative dodger program campaign healthy food

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What the World Eats

The book HUNGRY PLANET by Peter Menzel and Faith D’Aluisio profiles 30 families from around the world and offers detailed descriptions of weekly food purchases. Featuring photo-essays on international street food, meat markets, fast food, and cookery, this captivating chronicle offers a riveting look at what the world really eats. 

Japan: The Ukita family of Kodaira City
Food expenditure for one week: 37,699 Yen or $317.25
Favorite foods: sashimi, fruit, cake, potato chips


Italy: The Manzo family of Sicily
Food expenditure for one week: 214.36 Euros or $260.11
Favorite foods: fish, pasta with ragu, hot dogs, frozen fish sticks


Chad: The Aboubakar family of Breidjing Camp
Food expenditure for one week: 685 CFA Francs or $1.23
Favorite foods: soup with fresh sheep meat


Kuwait: The Al Haggan family of Kuwait City
Food expenditure for one week: 63.63 dinar or $221.45 Family recipe: Chicken biryani with basmati rice


United States: The Revis family of North Carolina
Food expenditure for one week: $341.98
Favorite foods: spaghetti, potatoes, sesame chicken

Mexico: The Casales family of Cuernavaca
Food expenditure for one week: 1,862.78 Mexican Pesos or $189.09
Favorite foods: pizza, crab, pasta, chicken 


China: The Dong family of Beijing
Food expenditure for one week: 1,233.76 Yuan or $155.06
Favorite foods: fried shredded pork with sweet and sour sauce

Poland: The Sobczynscy family of Konstancin-Jeziorna
Food expenditure for one week: 582.48 Zlotys or $151.27
Family recipe: Pig’s knuckles with carrots, celery and parsnips

Egypt: The Ahmed family of Cairo
Food expenditure for one week: 387.85 Egyptian Pounds or $68.53
Family recipe: Okra and mutton

Ecuador: The Ayme family of Tingo
Food expenditure for one week: $31.55
Family recipe: Potato soup with cabbage

United States: The Caven family of California
Food expenditure for one week: $159.18
Favorite foods: beef stew, berry yogurt sundae, clam chowder, ice cream

Mongolia: The Batsuuri family of Ulaanbaatar
Food expenditure for one week: 41,985.85 togrogs or $40.02
Family recipe: Mutton dumplings

Great Britain: The Bainton family of Cllingbourne Ducis
Food expenditure for one week: 155.54 British Pounds or $253.15
Favorite foods: avocado, mayonnaise sandwich, prawn cocktail, chocolate fudge cake with cream

Bhutan: The Namgay family of Shingkhey Village
Food expenditure for one week: 224.93 ngultrum or $5.03
Family recipe: Mushroom, cheese and pork

Germany: The Melander family of Bargteheide
Food expenditure for one week: 375.39 Euros or $500.07
Favorite foods: fried potatoes with onions, bacon and herring, fried noodles with eggs and cheese, pizza, vanilla pudding

Sources:   http://www.time.com/time/photogallery/0,29307,1626519_1373664,00.html ,  http://www.amazon.com/Hungry-Planet-What-World-Eats/dp/0984074422/ref=sr_1_1?ie=UTF8&qid=1332952517&sr=8-1 

Filed under Advertising inspiration photography food what the world eat adhibition